Copywriter

Location: North Tel Aviv

Working hours: Sunday-Thursday, 9:00 AM - 6:00 PM

Workplace type : On-Site

Employment type: Fulltime

A dynamic and rapidly growing e-commerce company that produces beauty and wellness products, is looking for a talented Copywriter. In this role, you’ll be responsible for shaping the brand’s voice, crafting compelling stories, and producing engaging content across all digital platforms. This is a unique opportunity to influence the identity and growth of a fast-moving e-commerce brand in the beauty and wellness space.

Write and edit content for social media, including creative posts, campaigns, and short-form storytelling.
Adapt tone and messaging to different platforms such as Instagram, Facebook, and TikTok.
Develop and execute creative storytelling concepts that bring the brand’s values to life.
Create impactful copy for performance ads, landing pages, and digital products (microcopy).
Plan, write, and manage newsletters for customer retention and acquisition.
Collaborate with the design and video teams to produce short video content for social media.
Upload and maintain content across the company’s digital platforms.
Analyze engagement data and collaborate with the marketing and finance teams to optimize performance.

Proven experience writing content for social media – must.
Experience in performance copywriting and microcopy – must.
Experience writing and managing newsletters – must.
Strong marketing mindset with the ability to translate brand values into clear and emotional messages.
Excellent storytelling and conceptual thinking skills.
Deep understanding of digital trends and the ability to adapt quickly to new formats.
Outstanding writing skills in Hebrew; high proficiency in English – strong advantage.
Creative, proactive, and highly motivated team player with strong ownership and attention to detail.